In The Highest Bid four players bid on the right to answer a question. The first player who answers four questions correctly will play the final. The players are introduced with what they say is their strongest category and they receive a credit of one hundred thousand Euros to play with.
The bid pot starts empty. Goal is to get as much money as possible into the bid pot, because this amount will be the new personal credit in the final. This the maximum prize that can be taken home by the winner, so higher bids can lead to a higher prize… After the computer randomly picks a category the players place their bids without knowing what the others do.
If the given answer is incorrect the bid amount is lost, the amount in the bid pot stays the same. A next question round starts…
The game continues until one of the players is the first to score four points. This player will play the final. In the final the score is reset to nil and the total amount of the bid pot is the new personal credit. The finalist gets three minutes net play time to answer four questions correctly.